Swansea beach firmly on global map following Travellers’ Choice Beaches
success
After being
crowned the UK’s number one beach, third best in Europe and tenth in the world
in last month’s TripAdvisor Travellers’ Choice Beaches Awards, Rhossili Bay now
has even more to celebrate. TripAdvisor can today reveal that in the days
following the awards, interest in the Swansea beach from travellers looking on
TripAdvisor increased by a staggering 5,690%*.
The beach,
located on the Gower Peninsula, beat almost every other beach in Spain, Greece
and Italy. Rhossili Bay even placed in the world’s top 10 above those in
Hawaii, the Caribbean and Australia. The win has even sparked debate down under
with Australian media incensed that a Welsh beach was rated above an Australian
beach.
The increase in
interest came in the five days immediately following the announcement of the
award wins when the beach’s listing on TripAdvisor saw 58 times more views than
in the previous week. The awards are based entirely on feedback from millions
of TripAdvisor travellers who have actually visited the beach.
Rhossili Bay is the largest expanse
of white sand on the Gower Peninsula and stretches for three miles. The beach’s
vast stretch of sand and towering cliffs make it popular with surfers,
paragliders and ramblers. The village of Rhossili is steeped in history and the
wreck of the Helvetia, which ran aground on Rhossili Bay in November 1887 can
still be seen on the beach today.
“With Swansea
still basking in the glory of Rhossili Bay’s TripAdvisor Travellers’ Choice
accolades, this is sure to be even more encouraging news for Swansea’s tourism.
Judging from the increased interest in the Bay, the village of Rhossili should
be prepared for what could be a bumper summer,” commented TripAdvisor
spokesperson, Emma Shaw.
Rhossili Bay is
ranked number 1 of 58 attractions in Swansea**. The Travellers’ Choice Beaches
awards honor top beach spots around the world, based entirely on the reviews
and opinions from millions of TripAdvisor travellers.
-ENDS-
*Data
based on session counts to the Rhossili Bay, Swansea listing page on Tripadvisor.co.uk 21st
February 2013 – 25th February 2013 compared with 14th
February 2013 – 18th February 2013. The Travellers’ Choice Beach
Awards were announced on 20th February 2013.
**Based
on the TripAdvisor Popularity Index
